$20/month: Supernatural VR fitness app relaunches with remastered workouts on Meta

Supernatural, the virtual reality fitness application, has returned to the Meta Horizon Store as an independent service after previously being developed by Meta. The platform is launching in Early Access, providing users with immediate access to thousands of remastered workouts and a selection of new content, according to The Verge. This relaunch marks a significant shift for the application, which had faced uncertainty after Meta announced it would cease creating new content for the title. The newly independent developers are now driving the roadmap, introducing weekly updates and planned feature expansions that were not part of the previous corporate strategy.

The risk

The primary concern for users is the substantial increase in subscription costs, which now stand at $20 per month or $200 annually, up from the previous $9.99 monthly rate. This pricing change affects the long-term viability of the service for budget-conscious consumers who relied on the lower-cost option. Additionally, the transition to a new application version requires users to actively migrate their data before a specific deadline. The reliance on Early Access also implies that some features may be unstable or incomplete during the initial rollout phase.

Who is exposed

Existing subscribers of the original Supernatural application are directly affected by this transition and the associated price hike. According to The Verge, these users have the opportunity to transfer their points, start dates, streaks, favorites, and badges to the new version. This migration window remains open until December 3rd. New users joining the Early Access preview will start fresh but will benefit from the updated content library and the return of features like Supernatural Together, which has been rebuilt from the ground up.

Cost and compliance

The financial impact of this relaunch is immediate and significant for current subscribers. The Verge reports that the monthly subscription fee has more than doubled, rising from $9.99 to $20 per month. Alternatively, an annual plan is available for $200. This pricing structure applies to the new independent application available in the Meta Horizon Store. The cost reflects the developers' strategy to sustain the platform independently after separating from Meta’s content creation efforts.

What should you do?

Current Supernatural users should verify their account status and initiate the data transfer process immediately to preserve their workout history and badges before the December 3rd deadline. Prospective users should review the Early Access terms and the new pricing structure to ensure the service aligns with their fitness goals and budget constraints. Monitor official communications from the developers for updates on the weekly release schedule and the gradual return of back-catalog favorites and higher-definition destinations.

The background in plain language

Virtual reality fitness applications rely on consistent content updates to retain user engagement and justify subscription costs. When a platform transitions from a large corporate parent to an independent operation, it often faces challenges in maintaining feature parity and user trust. Teams usually need to rebuild infrastructure, such as social features and data migration tools, to ensure a seamless experience. Users should expect a period of adjustment as the new entity establishes its development cadence and pricing models. Checking for official migration windows is essential to preserve personal progress and avoid losing access to previously earned achievements.

What to do and how to stay safe: Supernatural

• Transfer your user data, including streaks and badges, to the new app before the December 3rd deadline.
• Review the new $20 monthly or $200 annual pricing to determine if the service fits your budget.
• Monitor the Early Access updates for new workouts and the return of the Supernatural Together feature.
• Check for the release of the mobile companion app to track progress and heart rate outside the headset.

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Frequently asked questions

When does the data transfer deadline expire for existing Supernatural users?

The deadline to transfer points, streaks, and badges to the new version is December 3rd.

How much does the new Supernatural subscription cost?

The subscription costs $20 per month or $200 per year, up from the previous $9.99 monthly rate.

Is Supernatural still available on the Meta Horizon Store?

Yes, the app is relaunching in Early Access on the Meta Horizon Store with thousands of remastered workouts.